keyword Research is a most important factor in the field of SEO. Doesn’t matter you are a YouTuber or a blogger you need to find best keywords for profitable result. One of the most common reason behind the failure of newbies is that they down’t know how to do KEYWORD research Properly. As per my experience keywords play most important rule in your content ranking or video ranking. If you don’t know about SEO then you must read my article on What is SEO and How Does it Work? . Now coming to the point you are going to learn:
- What is keyword?
- Types of keywords
- Free and Paid tools for Keywords
- How to DO it properly
What is KEYWORD?
Any word/phrase you search in GOOGLE (any search engine) is known as your keyword. The specific word you search for anything like, FOOTBALL, Computer, SEO, learn free courses, or anything else you are seeking for is your keyword. In Simple words you can say every single word you type on the web browser to search/read or watch any info about that word is your keyword.
Types of Keywords
Basically there are two types of keywords, i.e,
- Short Keywords
- Long tail keywords
But according to google we arrange some keywords according to their secondary type. i.e.
- Market-defining keywords
- Customer-defining keywords
- Product Keywords
- Industry thought leaders
- Competing company names
- Related vertical keywords
- Geo-targeted keywords
There are million of users search for different items/products/books in GOOGLE and according to their search keywords can be arranged into their sub categories. If you can understand the type of a keyword then you can use that keyword in any type without facing any difficulties.
Keyword Research Tools (free and paid)
Now we will talk about some of the tools through which you can easily research your keywords.
1- GOOGLE ADVERT KEYWORD PLANNER
This is a free tool provided by GOOGLE. Through this tool you can find related keywords and you can also get the Monthly searches of your keyword along with CPC and Competition. You can access this tool from here.
This is also a free tool provided by Neil Patel. He started this service to help community. This tool can show you the monthly searched, CPC and competition of your Keyword. Along with this, Ubersuggest also give you some related terms which you can use easily. You can access this awesome service from here.
This is also a free tool through which you can easily get related searches from google, YouTube, amazon or other networks. You can access this tool from here.
4- Keyword Shitter
Keyword shitter is also a free tool which can give you related keywords in just some seconds. You can access this tool from here.
Here is the list of some of the famous paid tools that can be use to research your keyword.
- LongTail Pro
- Moz Keyword Explorer
- Keyword Snatcher
How to do Keyword Research
The main point here is How to select the perfect keyword for your work for this i am going to tell you some secrets about keywords.
Select Keyword For Ad Sense
If you are going to select keywords for Ad Sense then you should watch that you keyword has minimum monthly searches of 1000/month, CPC $0.50 and competition should be less then 0.45, if you select keyword this you can get better result for your content.
Select keyword for Affiliate Marketing
If you are going to select keywords for Affiliate marketing then you should watch that you keyword has minimum monthly searches of 3000/month, CPC $0.25 and competition doesn’t matter here, if you select keyword this you can get better result for your content.
Select keyword for YouTube
If you are going to select keywords for YouTube then you should watch that you keyword has minimum monthly searches of 500/month, CPC $1 and competition doesn’t matter here, if you select keyword this you can get better result for your content.
If you still have any question you can watch this video in Urdu/Hindi language to understand keyword Research properly. Or Comment Below if you have any doubt.